Join Us in San Diego

On September 23 & 24, enjoy some fun in the sun at the San Diego Mission Bay Resort in beautiful San Diego, California. Look toward the future of your gift planning programs with the latest advancements in charitable giving. Build for tomorrow and ensure you are on the right path to increasing major and planned gifts.

Register Today & Save

Take advantage of our early bird pricing by June 30, 2024. Do you have three or more people from the same organization who would like to join us for the 2024 conference? We offer group pricing.

  • Conference Price

    $895

  • Early Bird Price

    $845

    Until June 30, 2024

  • Group Price

    $695 / per person

    Three or more from the same organization.

  • How to Register

2024 Conference Tracks

Thirty industry experts will lead you through 48 breakout sessions across six tracks at Crescendo's 2024 Practical Planned Giving Conference (PPGC).

Keynote Speakers

Melanie Norton

Melanie Norton

CEO, Norton Philanthropic Counsel

Out with the Old, In with the New? Staying Strategic Amidst Fast-Paced Change

The wise adage "plan the work and work the plan" is increasingly complex in today's dynamic environment. AI is changing the way we work, and the options for service providers and tools hit our inboxes at a dizzying pace. The workforce is shifting in significant ways, and expectations for outcomes are only growing. The need for strategy, focus, and efficient use of resources is paramount. Where does one begin? In this session, we will navigate these complexities by exploring effective strategies to balance traditional best practices with the adoption of innovative technologies and methods.

Eddie Thompson

Eddie Thompson

Founder and CEO, Thompson and Associates

Lessons Learned in 47 Years

I learned lessons from my successes and failures in 47 years of gift planning — insights from donors, supervisors, and team members: What I should have done better and would do differently today to be more successful, and how my work with donors has changed over the years.

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